Adidas:
The
Legacy
of
a
Sporting
Icon Adidas
is
a
German
multinational
corporation
that
designs
and
manufactures
sports
clothing,
accessories
and
footwear.
Founded
in
1949
by
Adolf
Dassler,
the
company
has
been
at
the
forefront
of
sporting
innovation
ever
since.
Its
iconic
symbol
of
three
stripes
adorning
everything
from
running
shoes
to
soccer
balls
is
one
of
the
most
recognizable
logos
in
the
world. The
brand
has
evolved
with
time
and
has
consistently
kept
up
with
new
trends
in
sportswear,
fashion,
and
technology.
It
has
collaborated
with
numerous
designers
and
athletes,
releasing
limited
edition
collections
that
have
been
an
instant
hit
with
consumers. Adidas
has
been
a
sponsor
of
major
events
such
as
the
Olympics,
World
Cup,
and
European
Championship.
The
company
has
also
featured
prominently
in
films,
TV
series,
music
videos
and
fashion
shows. However,
the
company's
journey
and
success
have
not
come
without
criticism.
There
have
been
reports
of
poor
labor
conditions
in
its
factories,
and
accusations
of
exploiting
workers
for
profit.
In
recent
years,
Adidas
has
attempted
to
address
these
concerns
by
implementing
sustainability
measures
and
increasing
transparency
in
its
supply
chain. Despite
its
challenges,
Adidas
continues
to
innovate,
pushing
boundaries
and
striving
for
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Its
legacy
remains
one
of
quality
and
performance,
cementing
its
position
as
a
true
sporting
icon.
From
athletes
to
fashionistas,
Adidas
remains
a
celebrated
brand
that
is
synonymous
with
sport
and
style.